I see that you are opening a lot of threads with questions you would get answers from reading Game Manual
http://www.buzzerbeater.com/community/rules.aspx?nav=Rule... The winner of the division finals is crowned champion of the division, and is promoted to a higher level of divisions. In divisions VI and lower, both playoff finalists will promote to the higher level of divisions. To keep our community fresh and lively, the next best teams in your division will promote to fill in any Bot-controlled team spots in higher leagues. The league that a team will promote or demote to is random within the division that they are slated to go to.
To help the newly promoted teams compete in the higher leagues, promoting teams will now receive a one-time bonus. Both promoting league champions and teams that promoted from a bot cleanup will get the extra cash, though bot-promoted teams will not experience the same boost to their season ticket holders. The bonus for promoting to a higher league is as follows:
Promotion into DIV I: $ 1 000 000
Promotion into DIV II: $ 500 000
Promotion into DIV III: $ 300 000
Promotion into DIV IV: $ 200 000
Promotion into DIV V: $ 150 000
Promotion into any lower division: $ 150 000
Aside from this one-time bonus you will get a boost in the season ticket holders and amount of fans. You will get more visitors to your home games and possibly more fans will buy your merchandise.