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ClipCap (2)
Fresh24 (3)
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Fresh24
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173132.2
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173132.1
Date: 1/31/2011 12:10:21 PM
Syndicalists' BC
Naismith
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Lowering the price of lower-tier seats decreases attendance in the bleachers, since fans buy the most expensive tickets they can afford/are willing to pay for. The reverse would be increasing the price of lower-tier seats to increase the attendance in the bleachers.
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Fresh24
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173132.3
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173132.2
Date: 1/31/2011 3:18:21 PM
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So. If I where to fill the Lower tier, as the prices where so low, would that push people into the Bleachers & allow me to hold those prices higher?
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173132.4
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Date: 1/31/2011 4:50:24 PM
Syndicalists' BC
Naismith
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yes, although since they would be paying substantially less for the bleacher seats, I envision in most cases you wouldn't be maximizing your revenue
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173132.5
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173132.4
Date: 1/31/2011 5:12:59 PM
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What I am trying to do is, hit around the $625 k on a sellout & try to have as many people in the Arena as possible each game. If my tickets prices are lower, then the drop off between games on a loss, in theory, would be less as the tickets are cheaper.
Going by the top teams there is a common line on the Revenue that they all come in around the $615 to $630 mark, with ESV & BC Torooo being the exception.
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Date: 1/31/2011 6:02:39 PM
Syndicalists' BC
Naismith
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I'm not too sure if the goal of setting up lower ticket prices so the dropoff after a loss is compatible with trying to maximize revenues...
That said, I'm not too familiar with div.1 arenas, but your set up looks good so far. I'd stop constructing seats, and start experimenting by slowly adjusting prices using some of the other good div.1 teams as examples (which it seems you've been doing, except BC Törööö is inactive so that may not be the best example). I may start by trying to increase luxury box prices, but that's just a guess.
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